TONI&GUY Announce their new Australian brand ambassador: Roxy Jacenko

Roxy Jacenko announced as global ambassador of Toni & Guy

The global brand, with a 50 year heritage of hair and fashion, TONI&GUY, announced overnight that they have selected Roxy Jacenko as their Australian ambassador. Self-made Roxy Jacenko, the feisty entrepreneur, author and working mum offers a great role model for women. She shows that women can have everything, as well as good hair.

Roxy with Pixie
Roxy Jacenko with her vivacious daughter Pixie, whom she encourages in Pixie’s own business “Pixie’s Bows“.

Multi award winning business, TONI&GUY has over 30 salons in led here in Australia by Managing Director Dennis Langford (below) and National Creative Director Kate Reeve.

Dennis Langford for label.m (at TONI&GUY)
Dennis Langford – TONI&GUY Creative Director

“We are so excited to have Roxy join us. Here at TONI&GUY, we are all about leading fashion and trends, but most importantly we are all about strong women and inspiring girls.”

Roxy is both aspirational and inspirational to young girls who want to stand on their own feet, be proud of who they are and lead the pack rather that follow it. She is also a role model to mums as well as the average Joe with dreams.” – TONI&GUY

Roxy Jacenko at the races, doing what she does best, standing out from the pack.
Roxy Jacenko at the Sydney races on the 7th October, doing what she does best, standing out from the pack.

Jacenko is a serial entrpreneur, starting up and running one of the most, if not the most, successful PR agencies in the country, Sweaty Betty PR. She’s also recently started The Ministry of Talent.

Roxy Jacenko Australian Ambassador for TONI&GUY
Roxy Jacenko Australian Ambassador for TONI&GUY

She refused to crumple under the weight of a breast cancer diagnosis, as she claiming “that’s what my detractors wanted”. Her fierce determination to overcome the big C came at a time when she was experiencing other serious personal difficulties and juggling being a solo parent for 12 months.

SYDNEY, AUSTRALIA - OCTOBER 26: Roxy Jacenko arrives ahead of the WHO Sexiest People Party on October 26, 2016 in Sydney, Australia. (Photo by Don Arnold/WireImage)
 (Photo by Don Arnold/WireImage)

TONI&GUY globally is know as the leader in colour, and as a styling partner, I couldn’t wish to be aligned with a better company for all things hair”

“I have been known to change my hair regularly – a bob one minute and long locks the next – TONI&GUY means experimenting with my hair, as I do with fashion, so even more will be possibile. It will mean I am alongside expert creatives in this industry on a regularl basis.”

“I believe only in growth and moving forward, and as a business I have long admired the Australian [TONI&GUY] team’s growth of the global brand here in Australia, taking it from a standalone salon to over 30, with expansion only increasing further.” – Roxy Jacenko, Australian Brand Ambassador of TONI&GUY.

I look forward to what Roxy Jacenko will add as Australian brand ambassador TONI&GUY business and brand. She does have the midas touch with all businesses she works with, and I know that TONI&GUY will be no exception.

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