Kombucha is looking to be the massive trend in beverages in 2018. I think primarily because of the anecdotal and documented health benefits of kombucha, which I first heard about years ago on Oprah, so it is not a new thing, but it’s popularity is unique. It appeals to a variety of palettes and the ROK Kombucha is delicious and I felt loads healthier afterwards.
Boutique and Unique ROK Kombucha
There is a great deal of interest in the ’boutique’, smaller and artisanal drinks and microbreweries, as we are all looking for something unique, an authenticity and a product/experience that no on else has. The process of making a beverage, seems just as important as that of the ingredients and end result. Process, slow food and origin are a vital part of beverage trends for 2018. It is clear that with beverages, the mode of manufacture seems just as important as that of the ingredients and end result.
What is kombucha?
Kombucha is a drink traditionally made by fermenting sweetened tea with what’s referred to as a scoby (symbiotic culture of bacteria and yeast). Other ingredients can be added to flavour the kombucha, such as fruits and low joule sugar.
During the fermentation process, yeast converts sugar in the tea to alcohol and the bacteria convert that alcohol to organic acids (such as acetic acid). What results is a refreshing, lightly effervescent and slightly sour drink, not unlike sparkling apple cider.
Commercial kombucha is available in a range of flavours including ginger, lemon, raspberry and passionfruit.
ROK Kombucha comes in 5 equally delicious flavours, although my favourite was passion fruit.
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ROC Kombucha is an elixir that is marketed as promoting instant health and well being.
According the the choice.com.au website, Kombucha certainly has a lot going for it.
It contains a live culture of bacteria and yeast, which can act as a probiotic. Probiotics are live microorganisms which when administered in adequate amounts confer a health benefit to the host. Studies have shown probiotics can improve digestion, help protect against disease and enhance immune function.
The fermentation process produces organic acids (including acetic acid), which among other benefits have been shown to inhibit the growth of pathogenic bacteria including Salmonella, Bacillus cereus, E. coli and Staphylococcus aureus.
It’s made from tea, which contains a particular variety of polyphenols (naturally occurring plant chemicals) known as catechins. These have strong antioxidant properties and can protect or act against cancer, tumours and unwanted genetic changes.
“Much of its appeal lies in its low sugar content and its reported health benefits – preventing various types of cancer and cardiovascular diseases and stimulating the immune system to name just a few. And with Coca-Cola Amatil reportedly looking to buy into the kombucha craze, it’s only going to increase in mainstream popularity. ” – Choice.com.au
The Unique Refreshing Taste
The taste is incredible, and since not I was not drinking in December, it was wonderful over the party season to have a cold drink that wasn’t lolly water. It is low in sugar and tastes like it should be alcoholic so a great alternative to the wine. I was sent 2 x 24 bottle boxes and then I blinked and there were none! I think Mike and Charlie liked them : )
There were a dozen ROKs packed in the fridge of a yacht during the Sydney to Hobart Yacht Race and fueled the guys during the race. The crew loved it, as did my neighbours when I took ROK as an alternative to a 6 pack. Because the ROK looks cool it’s not like bringing a 6 pack of a regular soft drink.
Final thoughts on ROK Kombucha
Firstly, the packaging made my heart sing and beat a little bit faster, you all know I love the packaging and half the time I spend double to get the nicer packaging. I love the soda pop bottle and the colour coding. It’s such a great teenagers’ drink because it’s like booze but isn’t and they don’t have stimulants in it. I’d buy this over Coca Cola any day for my family. No, it’s not budget conscious, but neither are new teeth.
So say cheers, happy birthday and enjoy your family and friends.